Blue C Mobile is an up & coming satellite communications company. Prideful of its latest technologies, it looks to provide affordable satcom services to the maritime industry.
While in development phase, the management of Blue C Mobile sees an important factor in getting their branding done right before entering the market. In turn, they came to us to do a branding exercise to derive an identity that is relevant, recognisable and able to stand toe-to-toe with its bigger competitors.
The formulated brand identity poised to do just that—constructed with relevant elements that defines its business, such as the letter C, signal waves & antenna, it aims to communicate what the business does to its customer in a glance. Constructed in its minimal form, it also aims to enhance recognition by mitigating the logo of distractions.
Design Agency: Firefish Branding
Involvement: Project Management, Brand Design
